A branded product is a valuable asset that must be protected so that its revenue generating ability is preserved. As stewards of branded products, boards of directors and senior managers have this as one of their primary fiduciary responsibilities.
S. G. Hart & Associates is a valuable resource to the clients who understand that protecting the brand is more than just a cost of doing business. S. G. Hart & Associates is a brand owner’s trusted partner because of our deep expertise with protecting brands and our independence of any solution provider. Our independence along with our structured methodology act as an enabler for S. G. Hart & Associates to provide a complete a “top-down-wide” approach to the challenge of counterfeiting, product diversion, tampering & theft.
We refer to our unique methodology as “top-down-wide” because of our layered approach that begins with the highest levels of the organization and extends beyond the core organization to include trade associations, government agencies and enforcement. As a result of our time tested methodology, the Strategic Brand Equity Protection Plan is designed to be an extension of our client’s current brand strategy, complies with the internal control requirements of Sarbanes-Oxley Act of 2002 (SOX) and fuses together the critical elements of our client’s supply chain execution plan for a comprehensive brand protection approach. For S. G. Hart & Associates, the ability to work with staff, channel partners, solution providers and elements of the client's supply chain is the most effective approach towards a highly attainable Strategic Brand Equity Protection Plan. The result enables the preservation of the revenue generating ability of the brand in the wake of the global threat that stems from counterfeiting, product diversion, tampering & theft.
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